Grassini Family Vineyards Raises $100,000+ for the Foodbank

Wine Sales Through 12/21 Will Raise Even More to Support Critical Foodbank Work

The Grassini clan. Far left: Founders and owners Larry and Sharon Grassini; 6th adult from left (in red), CEO Katie Grassini.

Fri Dec 18, 2020 | 03:12pm

The always philanthropic Grassini Family Vineyards (GFV) wasn’t going to let a pandemic stop them from raising serious money this year for a local nonprofit, as it has done in each of the past eight years. While the lockdown order prevented the usual bash at the winery, GFV carried on with Grassini Gives Back — offering to match all donations up to $50,000— this year to the Foodbank of Santa Barbara County, raising $100,000 in all.  

While the $50,000 has already been reached, another donation component continues through Monday evening: for every bottle of its 2019 Happy Canyon Sauvignon Blanc purchased (retail price $28), GFV will donate $20 to the Foodbank, and for every other bottle of wine purchased, Grassini will donate $10 to the Foodbank. The Sauvignon Blanc gets the special treatment, according to GFV CEO Katie Grassini, because the wine is known as “Sunshine in a Glass,” and everyone could use a little more sunshine these days.

Grassini Family Vineyards excels not only at its generosity, but also at its winemaking and tasting room experience. In the Santa Barbara Independent’s Best of Santa Barbara® Readers’ Poll, GFV was voted both the Best Santa Barbara County Winery and the Best Urban Tasting Room for the past three years.

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