This edition of Full Belly Files was originally emailed to subscribers on March 4, 2022. To receive Matt Kettmann’s food newsletter in your inbox each Friday, sign up at independent.com/newsletters.
Your Burger Week Sneak Peek
Our annual Burger Week doesn’t start until March 10, but you can get a running start by ingesting this preview of what to expect when the paper comes out next Thursday.
The Santa Barbara Independent’s Burger Week started in 2017, when our marketing and promotions manager, Emily Lee (née Cosentino), thought that a region-wide celebration of the hamburger might be a fun way to engage with our readers and support businesses. It was a resounding success right out of the gates, thanks largely to our sales team’s efforts to enlist interested burger purveyors, so we’ve continued the annual gluttony ever since — except, of course, for the deep-in-COVID cancellation of the 2020 version.
